California Governor Gavin Newsom is set to release a national advertisement opposing former U.S. President Donald Trump's tariff policies, escalating tensions ahead of the 2024 election cycle. The 30-second ad, funded through Newsom's 2022 gubernatorial campaign, will air on Fox News this weekend, targeting Republican-leaning audiences.
Filmed at the Port of Oakland—a critical hub for U.S.-Asia trade—the ad underscores California's status as the world's fourth-largest economy, achieved through "reducing trade barriers." Newsom warns Trump's tariffs risk "halting the delivery of essential goods" and could lead to empty store shelves during peak shopping seasons, impacting products like school supplies and holiday toys.
The move marks a strategic shift for Newsom, who has historically balanced criticism of Trump with efforts to collaborate on federal projects. Analysts suggest the ad positions Newsom as both a defender of California's economy and a national Democratic voice, potentially influencing broader discussions on U.S.-Asia trade relations and supply chain stability.
