China Media Group (CMG) has signed a memorandum of cooperation with Spain’s multimedia communications organization, Mediapro, in Barcelona on July 27. This strategic partnership aims to enhance global media collaboration between China and Spain.
According to the memorandum, CMG and Mediapro will join forces on several fronts. They plan to share media equipment and resources, initiate personnel exchanges, and co-produce and broadcast news, TV shows, documentaries, and special programs. The cooperation also extends to sports and other sectors, indicating a broad spectrum of collaborative efforts.
CMG, an international mainstream media outlet authorized to broadcast the most events during the upcoming 2024 Paris Summer Olympics, has been leveraging its technological prowess to deliver top-notch video and audio experiences to audiences worldwide. This new partnership with Mediapro is expected to further amplify these efforts.
Established in 1994 and based in Barcelona, Mediapro has grown into one of Europe’s most influential media organizations. It has accumulated extensive experience in broadcasting sports competitions and developing artificial intelligence technologies.
The collaboration between CMG and Mediapro signifies a significant step toward closer cooperation. Both organizations aim to promote the development of the media industries in their respective countries and build a bridge of friendship facilitating communication between China and Spain.
Reference(s):
CMG signs Memorandum of Cooperation with Spain's Grup Mediapro
cgtn.com