Hele Town in Hainan Province, renowned as "China's Dragon Boat Town," hosted its annual Dragon Boat Festival this week, with 12 local teams racing to uphold a tradition dating back to the Song Dynasty (960–1276). The event highlights the town’s deep-rooted cultural heritage, recognized nationally when the China Dragon Boat Association awarded Hele its prestigious title in 2015.
Dragon boat racing, a centerpiece of the festival, symbolizes unity and perseverance in Chinese culture. Hele’s uninterrupted practice of this tradition for centuries offers a window into the region’s historical continuity, attracting scholars and cultural enthusiasts alike. The races also draw tourists seeking authentic experiences in Hainan, a growing hub for cultural tourism.
For business professionals, the festival underscores opportunities in China’s cultural and tourism sectors, while diaspora communities find connection through shared heritage. Analysts note such events strengthen soft power by blending tradition with modern appeal.
