How LEGO Weaves Tradition into Toys to Deepen China Roots
LEGO’s success in China hinges on cultural resonance from traditional crafts and strong IP protection, highlighting a favorable business environment for foreign firms in 2026.
China Business Environment
China’s Business Environment Continues to Improve, 2024 Report Finds
China’s business environment continues to improve, according to the 2024 report by CCPIT, with high satisfaction among companies and optimistic market expectations for future economic prospects.