As the Year of the Horse gallops into 2026, Zhoushan in Zhejiang Province has emerged as an unexpected hotspot for experiencing Chinese New Year traditions with a maritime flavor. The coastal city's Spring Festival celebrations blend centuries-old customs with its seafaring identity, attracting both domestic travelers and international visitors seeking authentic cultural immersion.
Residents welcome guests to participate in time-honored coastal activities: hauling nets alongside local fishers at dawn, sorting freshly caught crabs at bustling harbors, and combing tidal flats for sea snails. Evening feasts feature seafood hotpots prepared with the day's harvest, accompanied by lantern displays reflecting nautical themes.
This year's celebrations highlight Zhoushan's growing role in cultural tourism, with local authorities organizing guided 'cultural immersion trails' through fishing villages. Visitors can learn traditional fish preservation techniques and create seashell decorations symbolizing prosperity – practices dating back to Ming Dynasty coastal communities.
Tourism analysts note a 40% increase in international bookings compared to 2025, with particular interest from Southeast Asian diaspora communities. The city's strategic location along ancient maritime trade routes adds historical depth to its contemporary celebrations, offering travelers a unique perspective on China's coastal heritage.
