The Chinese animated film \"Ne Zha 2\" has captivated audiences worldwide, achieving an impressive 9.106 billion yuan (over $1.24 billion) in global box office earnings as of February 12, 8:20 a.m. Beijing Time, according to ticketing platform Beacon. Following its blockbuster release, merchandise related to \"Ne Zha 2\" has surged in demand, with collector items selling at unprecedented rates.
The success of \"Ne Zha 2\" highlights the growing influence of Chinese cinema on the global stage, resonating with diverse audiences and driving significant commercial activity both in theaters and through merchandise sales. This phenomenon underscores the film's widespread appeal and the robust market for Asian animated content.
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Hit animated film 'Ne Zha 2' drives massive merchandise sales
cgtn.com