In the frost-kissed forests of the Greater Khingan Mountain Range, where Heilongjiang meets Inner Mongolia, the Ewenki people continue a centuries-old tradition that now captivates global travelers: reindeer herding. As of 2026, visitors to this remote region can participate in feeding these antlered companions, an act that transcends tourism to become cultural exchange.
The ritual begins with handfuls of moss – the reindeer's primary sustenance – transforming visitors into temporary stewards of Ewenki heritage. This practice, deeply rooted in the community's semi-nomadic history, has evolved into a living classroom where indigenous knowledge meets modern curiosity.
Local herders emphasize that the activity preserves ecological balance while sustaining their way of life. "When guests feed our reindeer," explains elder herder Tolya, "they're not just offering food – they're learning our relationship with nature."
Tourism authorities report a 40% year-on-year increase in cultural immersion bookings since 2025, signaling growing global interest in China's ethnic traditions. The experience now forms part of regional sustainable development initiatives, blending heritage preservation with economic opportunity.
