Nestled in the heart of the Xinjiang Uygur Autonomous Region, Kuqa—once a bustling crossroads on the ancient Silk Road—is reclaiming its legacy as a cultural powerhouse. Local authorities are weaving the city’s intangible heritage into vibrant street performances and tourism initiatives, creating a bridge between its storied past and modern economic ambitions.
Visitors today can witness Uygur muqam music echoing through bazaars, artisans crafting traditional instruments, and dance troupes reenacting historical narratives. These efforts not only preserve Kuqa’s identity but also fuel a growing tourism sector, attracting global travelers and investors eyeing Xinjiang’s untapped potential.
With over 20 recognized intangible cultural heritage items, Kuqa’s revival strategy highlights how Asia’s historic cities are balancing preservation with progress. For researchers and diaspora communities, the city serves as a living archive of Silk Road traditions, while its economic pivot offers lessons in sustainable development.
