Year of the Snake Marks First Heritage-Listed Spring Festival
The 2025 Spring Festival marks a historic first as it celebrates both the Year of the Snake and its new status on UNESCO’s Intangible Cultural Heritage list.
News & Insights Across Asia
The 2025 Spring Festival marks a historic first as it celebrates both the Year of the Snake and its new status on UNESCO’s Intangible Cultural Heritage list.
UNESCO has inscribed China’s Spring Festival on its Representative List of the Intangible Cultural Heritage of Humanity, recognizing the festival’s rich traditions and cultural significance.
CMG unveils the Spring Festival Serpent, a snake mascot for the Chinese New Year gala, highlighting rich cultural motifs and symbolic meanings in Chinese heritage.
Chinese New Year on February 10 marks the Year of the Dragon. Explore how traditions evolve in the digital age, the dragon’s symbolism, and the festival’s significance in Chinese culture.
Emirgan Grove in Istanbul bursts into color as hundreds of vibrant tulips bloom, marking the arrival of spring. Visitors worldwide are drawn to this stunning display, celebrating nature and culture in harmony.
Nanjing’s cherry blossoms transform the city into a sea of pastel pink clouds, attracting visitors to celebrate spring and renewal under the breathtaking canopy.
An annual cherry blossom festival has opened at a cherry garden in Changning, Hunan Province, showcasing around one million blooming cherry trees and offering visitors an enchanting springtime experience.
Authorities across the Chinese mainland are intensifying efforts to help migrant workers return to work or find new jobs after the Spring Festival, with initiatives like job fairs and transportation support.
China witnessed over 7.2 billion inter-regional trips during the Spring Festival travel rush, marking a 10.6% increase from last year and signaling a strong rebound in domestic travel.
China’s Lantern Festival celebrations conclude the Spring Festival with a surge in domestic tourism and spending, highlighting a strong rebound in consumer confidence and travel enthusiasm.
Discover the rich traditions of the Lunar New Year in rural Henan through the eyes of Zhang Yan, a student returning home to celebrate with her family and embrace time-honored customs.
China experienced a significant surge in consumer spending during the Spring Festival holiday, marking a strong start to 2024, with increases in retail sales and booming service sectors.
Indonesians celebrate the Spring Festival with vibrant traditions akin to those in China. Vlogger Reni shares her family’s festive preparations, highlighting shared cultural bonds.
Discover Langzhong Ancient City in Sichuan Province, the birthplace of China’s Spring Festival culture and a living museum of over 2,300 years of history.
China’s Spring Festival boosts economic momentum as consumer spending soars in tourism, entertainment, dining, and retail sectors, reflecting robust growth and consumer confidence.
During the Spring Festival, the Shaanxi History Museum welcomed around 125,000 visitors, highlighting the surge in cultural tourism across Shaanxi Province.
First-year student Mian Xukun and her family drove 10 hours to Chengdu to celebrate the Year of the Dragon, experiencing the city’s vibrant Lunar New Year festivities.
China activates emergency measures as heavy snowfall impacts multiple provinces, prompting weather alerts and heightened safety preparations during the post-Spring Festival travel peak.
Residents and tourists in Lanzhou celebrated the Chinese Lunar New Year with a vibrant fair by the Yellow River, showcasing traditional customs like dragon dances, folk music, and Hanfu photography.
China’s tourism industry saw a remarkable rebound during the Spring Festival holiday, with inbound and outbound trips nearing pre-pandemic levels and signaling a strong recovery in international travel.