Qiang New Year Festivities Drive Tourism Surge in Sichuan
Sichuan’s Qiang New Year celebrations boost tourism through immersive cultural experiences, showcasing 108 heritage forms in 2025.
SichuanTourism
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Jiuzhaigou Transformed into Winter Paradise with First Snowfall
Sichuan’s Jiuzhaigou Valley dazzles as first snowfall highlights its vibrant pools and unique dragon scale rock formations, creating a winter wonderland.
Discovering Yuzui: Dujiangyan’s Ancient Engineering Marvel
Explore Yuzui, the 2,000-year-old hydraulic wonder in Sichuan that continues to balance flood control and irrigation through ingenious ancient engineering.
Nuorilang Waterfall: Sichuan’s Tibetan-Named Natural Marvel
Explore Nuorilang Waterfall, China’s widest alpine travertine cascade in Sichuan. Named ‘magnificent’ in Tibetan, it’s a UNESCO World Heritage Site blending natural beauty and cultural significance.
Global Influencers Explore Leshan Giant Buddha’s Cultural Legacy
Over 30 international influencers and Gen Z youth visited Sichuan’s 1,300-year-old Leshan Giant Buddha, highlighting cultural preservation and global engagement.
Timeless Waters of Huanglongxi: Sichuan’s Ancient Town Escape
Explore Huanglongxi Ancient Town, a serene waterside gem in Sichuan blending history, culture, and natural beauty for travelers and culture enthusiasts.
World Games Night Cruise Showcases Chengdu’s Culture & Global Unity
Athletes and influencers share stories aboard a Jinjiang River night cruise during Chengdu’s World Games, blending sports and Sichuan culture.
Liangshan Yi Torch Festival Illuminates Southwest China’s Cultural Heritage
Over 250,000 gathered in Sichuan’s Liangshan region for the Yi Torch Festival, celebrating fire-centered traditions and cultural preservation through dance and rituals.
Sichuan’s Pear Blossom Village Blooms into Spring Spectacle
A remote village in Sichuan’s Jinchuan County dazzles visitors with its pear blossom season, highlighting rural tourism growth and cultural heritage in China’s southwest.
Discover the Rich History and Tranquil Beauty of Wuhou Shrine in Chengdu
Explore the Wuhou Shrine in Chengdu, a historic site honoring figures from the Three Kingdom Period, and enjoy its serene gardens and rich cultural legacy.