
‘Ne Zha 2’ Movie Success Drives Merchandise to Sell Out Rapidly
The Chinese mainland animated film ‘Ne Zha 2’ achieves phenomenal success, leading to rapid sell-outs of a wide range of Ne Zha-themed merchandise.
News & Insights Across Asia
The Chinese mainland animated film ‘Ne Zha 2’ achieves phenomenal success, leading to rapid sell-outs of a wide range of Ne Zha-themed merchandise.
“Ne Zha 2” not only tops the box office but also boosts IP-driven merchandise, expanding its fan economy with a diverse array of products.
“Ne Zha 2” achieves over $1.24 billion in global box office earnings, with its merchandise selling at unprecedented rates following a blockbuster release.
Chinese enterprises are making a significant impact at the Paris 2024 Olympics through sponsorship, event support services, and merchandise production, showcasing China’s growing global influence.