China’s Trade-In Push Aims to Fuel May Day Spending
China extends trade-in subsidies to stimulate holiday consumption and support economic goals.
News & Insights Across Asia
China extends trade-in subsidies to stimulate holiday consumption and support economic goals.
China’s 2026 May Day holiday sees a huge start with over 344 million passenger trips, highlighting strong domestic travel demand and consumer activity.
The combination of May Day holiday and new spring breaks sparks a major surge in parent-child travel and domestic tourism across the Chinese mainland.
China anticipates a record 1.52 billion domestic trips during the 2026 May Day holiday, with road travel dominating and cross-border movement also surging sharply.
China anticipates a major surge in cross-border travel during the 2026 May Day holiday, with daily passenger flows expected to average 2.25 million and peak over 2.4 million.
A diverse array of Chinese films hits screens for the 2026 May Day holiday, complemented by a ‘Travel Through Film’ campaign merging cinema with cultural tourism to stimulate the industry.
Advance ticket sales for China’s 2026 May Day holiday film releases have surged past 15 million yuan, with ‘Dear You,’ ‘Cold War 1994,’ and ‘Vanishing Point’ leading pre-sales.
China’s May Day holiday in 2024 saw a record-breaking 1.36 billion cross-regional trips over five days, highlighting a significant surge in domestic and outbound travel and signaling robust economic recovery.
During the five-day May Day holiday, Chinese tourists fueled a global travel surge, visiting nearly 200 countries and boosting cruise bookings by over 15 times.
During the May Day holiday, the Chinese mainland witnessed a significant surge in tourism with 295 million domestic trips made, reflecting a robust recovery in the travel sector.
Travelers across China embraced new destinations and cultural experiences during the May Day holiday, from traditional Dawaz performances in Lantian county to vibrant music festivals in Changzhou City.
Recent snowfall transformed Huanglong Scenic Area in Sichuan Province into a snow-covered fairyland during the May Day holiday, enchanting visitors with breathtaking contrasts and vibrant hues.
Chinese tourists are opting for county-level destinations during the May Day holiday to avoid crowded cities, leading to a surge in local tourism and a shift in travel trends.
China’s railway network set a new record by handling over 20 million passenger trips on May 1, the first day of the May Day holiday, highlighting a significant surge in travel across the country.
China’s May Day holiday sees a significant surge in travel to smaller cities, with data showing a shift towards fourth-tier and county-level destinations, according to Ctrip’s latest report.