China’s Pet Economy: A Surge in Emotional Consumption
China’s urban pet population hit 124 million in 2024, sparking a major economic trend driven by young adults’ emotional spending on their animal companions.
News & Insights Across Asia
China’s urban pet population hit 124 million in 2024, sparking a major economic trend driven by young adults’ emotional spending on their animal companions.
China’s pet economy is flourishing, driven by young urbanites seeking emotional companionship. Over 124 million pets are fueling a multi-billion dollar industry centered on ’emotional consumption.’
China’s urban pet population hit 124 million in 2024, fueling a booming ‘pet economy’ driven by young people’s emotional spending and changing lifestyles.
A misstitched stuffed toy horse became a viral sensation in Asia, highlighting the growing influence of emotional consumption among younger consumers.