News & Insights Across Asia
The exodus of TikTok creators to Xiaohongshu is fostering cross-cultural ‘life audits’ that challenge stereotypes and highlight differences and similarities in everyday life between Chinese and American netizens.
TikTok creators from the U.S. are migrating to Xiaohongshu, sparking engaging cross-cultural exchanges that challenge stereotypes and reveal surprising lifestyle differences.
As the potential TikTok ban looms in the U.S., American users are flocking to China’s Xiaohongshu, sparking a digital migration that highlights global shifts in social media engagement.