News & Insights Across Asia
The 2025 CMG Spring Festival Gala promises a unique fusion of tradition and technology, unveiling innovative performances and the captivating mascot “Si Sheng Sheng” to celebrate the Year of the Snake.
China Media Group unveils Si Shengsheng, the official mascot for the 2025 Spring Festival Gala, embracing the ‘Year of the Snake, Keep your Spirits Awake’ theme and celebrating Chinese culture worldwide.
China Media Group unveils “Si Shengsheng”, the mascot for the 2025 Spring Festival Gala, celebrating the Year of the Snake with the theme “Year of the Snake, Keep Your Spirits Awake.”