News & Insights Across Asia
Discover how China’s new generation of brands is captivating global consumers through innovation, quality, and strategic brand-building efforts, redefining ‘made in China’ on the world stage.
China Media Group held a media event for 2024 China Brand Day, aiming to promote Chinese brands globally and enhance the nation’s economic development ahead of the Paris Olympics.
The fourth China International Consumer Products Expo in Hainan showcases over 4,000 premium brands from 71 countries, boosting global trade and innovation in consumer products.
The Hainan Expo 2024 showcases top-tier Chinese products blending quality craftsmanship, traditional heritage, and cutting-edge technology. Discover the wave of Chinese brands at this year’s expo.
Chinese electric vehicle makers like Hongqi and BYD are making significant inroads into the UAE market, establishing flagship showrooms in Dubai and appealing to local consumers with innovative EV offerings.
Chinese brands are leveraging nostalgia to captivate Generation Z consumers, with 94.7% willing to buy nostalgic snacks or drinks, according to a Topklout report.
Urban camping is booming in Malaysia post-pandemic, with Chinese outdoor brands leading the market as Malaysians embrace nature escapes in city parks.
Chinese brands like Alipay, Vivo, Hisense, and TikTok are leading sponsors at Euro 2020, making up a third of the tournament’s main partners, showcasing their global ambitions and influence.