
Youth-Driven ‘Guzi Economy’ Reshapes Chinese Consumer Trends
China’s youth-driven ‘guzi economy,’ fueled by ACG culture, hits $23.5B in 2024, reshaping consumer markets and offering new opportunities for brands and malls.
News & Insights Across Asia
China’s youth-driven ‘guzi economy,’ fueled by ACG culture, hits $23.5B in 2024, reshaping consumer markets and offering new opportunities for brands and malls.