“Echoes of the Ocean,” an ambitious marine conservation campaign, has made waves in New York City. On Friday, the campaign’s promotional video lit up the Nasdaq big screen in Times Square, drawing the attention of pedestrians and sparking conversations about ocean preservation.
Co-launched by China Global Television Network (CGTN) and the action game Aether Gazer, the campaign aims to inspire individuals worldwide to take actionable steps toward protecting marine ecosystems. By showcasing the video in one of the world’s most iconic urban landscapes, the organizers hope to amplify their message on a global stage.
The campaign’s impact isn’t limited to New York. The promotional video has also been featured on prominent screens at the People’s Square subway station in Shanghai and the Guanyinqiao Central Business District in Chongqing, southwestern China. In these bustling hubs, commuters and visitors paused to watch the captivating visuals, many capturing the moment on their smartphones to share with friends and family.
“Echoes of the Ocean” seeks to unite people across continents in a shared commitment to marine conservation. By leveraging high-visibility platforms and cross-cultural collaboration, the campaign emphasizes the universal importance of ocean health and the collective responsibility to preserve it for future generations.
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Echoes of the Ocean marine conservation campaign reaches New York
cgtn.com
