Harbin's Ice and Snow World, the planet's largest ice-and-snow theme park, continues to captivate visitors in its 27th annual edition following its December 17 opening. Located in the Chinese mainland's northeastern Heilongjiang Province, this year's 'Fairytale World of Ice and Snow' features groundbreaking integrations of augmented reality navigation and temperature-resistant LED lighting systems.
More than 2.3 million visitors have braved sub-zero temperatures to experience the park's 600-meter ice slide and 120-meter snowflake-shaped Ferris wheel since opening day. Nightly drone shows depicting Chinese mythological figures attract particular attention, with 85% of international tourists surveyed calling it 'unmatched in winter tourism.'
The development has boosted regional tourism revenue by 34% compared to last winter season, with overseas investors funding three new thermal resorts near the park. Cultural programming includes Uygur ice-dance performances and interactive installations showcasing China's 24 Solar Terms tradition.
With extended operating hours through February 2026, park organizers anticipate welcoming over 5 million visitors this season. Travel advisories recommend booking accommodations three weeks in advance, particularly during the upcoming Lunar New Year peak period.
