The 31st Beijing International Book Fair (BIBF) launched this week at the China National Convention Center, emerging as a crossroads for global literary exchange. With 1,700 exhibitors from 80 countries and regions – including nine first-time participants – the event showcases over 220,000 titles, reflecting Asia's growing influence in global publishing.
Malaysia's selection as guest of honor spotlights deepening cultural cooperation, with its delegation presenting works exploring shared historical narratives. Over 600 exhibitors from the Chinese mainland are promoting contemporary literature and academic works for international audiences. New thematic zones dedicated to historical anniversaries and UNESCO World Heritage sites add scholarly depth to the commercial event.
Organizers emphasize the fair's role in facilitating cross-border publishing deals, particularly for Asian authors seeking global reach. A scheduled forum on digital publishing trends is drawing particular interest from business professionals monitoring Asia's $68 billion publishing market.
