As of 11 a.m. on October 5, 2024, China’s National Day holiday box office has surged to an impressive 1.5 billion yuan ($216 million), according to film data platform Beacon. The robust figures include both ticket sales and pre-sales during the week-long holiday from October 1 to 7.
The National Day holiday, also known as “Golden Week,” is traditionally a peak season for China’s film industry. This year’s box office performance reflects a strong recovery in the entertainment sector and a growing appetite for domestic cinema among Chinese audiences.
Industry experts attribute the surge to a combination of high-quality film releases, increased consumer spending, and effective promotion strategies. With several blockbuster titles premiering during the holiday, cinemas across the country have reported high attendance rates.
The impressive box office numbers not only boost the domestic film industry but also indicate a positive trend in China’s economic recovery. As the holiday continues, analysts anticipate that the total box office revenue could reach new heights by the end of the week.
The National Day holiday remains a significant period for China’s cultural and economic activities, showcasing the dynamic and influential role the country plays in the global entertainment landscape.
Reference(s):
National Day holiday box office in China surges to 1.5 billion yuan
cgtn.com