At the recent Shanghai International Film Festival (SIFF), renowned Chinese actor Sun Yang shared his enthusiasm for the event and offered insights into the future of artificial intelligence (AI) in filmmaking.
“Impressive, energetic, and marvelous,” Sun Yang described this year’s SIFF, highlighting the vibrant atmosphere and the festival’s role in promoting cinematic arts in Asia. He emphasized the importance of such events in fostering creativity, collaboration, and cultural exchange among filmmakers from around the world.
When discussing the role of AI in the film industry, Sun Yang acknowledged the potential benefits of the technology but cautioned against overreliance on it.
“AI should be used to assist in creation, but it should not be at the core of filmmaking,” he stated. Sun Yang believes that while AI can enhance certain aspects of production, the human touch remains essential in storytelling and artistic expression.
He elaborated that the essence of cinema lies in its ability to convey emotions and narratives that resonate with audiences on a personal level—an area where human intuition and creativity are irreplaceable.
As the film industry continues to evolve with technological advancements, Sun Yang’s perspective underscores the need for a balanced approach that leverages AI’s capabilities without diminishing the human element that defines cinematic art.
By advocating for AI as a supportive tool rather than a central focus, Sun Yang highlights a sentiment shared by many artists concerned about preserving the integrity of creative processes in an increasingly digital world.
The Shanghai International Film Festival continues to serve as a significant platform for industry professionals to discuss such critical topics, bridging traditional filmmaking with innovative technologies while honoring the cultural significance of cinema in Asia and beyond.
Reference(s):
cgtn.com