The 30th Shanghai TV Festival culminated in a grand celebration of storytelling prowess on June 27, 2025, with the coveted Magnolia Awards recognizing outstanding achievements in television. Held at the futuristic Lingang Performing Arts Center, the ceremony spotlighted both established icons and emerging talents shaping Asia's entertainment landscape.
Jurors evaluated over 300 entries from 23 countries and regions, with Chinese historical drama Echoes of the Yangtze winning Best Television Series. Veteran actor Chen Daoming claimed Best Actor for his portrayal of a reform-era industrialist, while rising star Zhang Yuxi earned Best Actress for her role in the family saga Three Generations Under One Roof.
The awards highlighted growing international collaboration, with a Singapore-China coproduction winning Best Documentary for its exploration of maritime trade routes. 'These stories bridge cultures through universal human experiences,' remarked jury head Hirokazu Kore-eda during the ceremony.
Industry analysts note the festival's timing coincides with China's $12 billion investment in high-quality drama production, creating new opportunities for regional partnerships. The event also featured a market forum addressing streaming platform innovations and AI-assisted script development.
