The Spring Festival holiday in China has kicked off with an impressive box office performance, surpassing 2 billion yuan (over $276 million) as of Wednesday afternoon, according to box office tracker Dengta Data.
Many Chinese enthusiasts chose to celebrate the first day of the Year of the Snake by heading to cinemas, leading to record sales during the holiday period. The holiday sees the release of six major films, each catering to a wide range of audience preferences.
The lineup includes \"The Legend of the Condor Heroes: The Great Hero,\" \"Ne Zha 2,\" \"Detective Chinatown 1900,\" \"Creation of the Gods II: Demon Force,\" \"Operation Hadal,\" and \"Boonie Bears: Future Reborn.\" Notably, the first four films each exceeded 200 million yuan in pre-sale ticket sales, marking the most successful pre-sale period in history.
This year's Spring Festival film selection showcases a diverse array of genres and themes, including mythology, epic tales, war stories, action adventures, martial arts, animation, comedy, and science fiction. In contrast to last year's lineup, which was primarily dominated by comedies and dramas, the current selection aims to provide something for everyone, generating excitement among moviegoers.
Reference(s):
China's Spring Festival holiday box office tops $276 million
cgtn.com