China's box office revenue soared during the Spring Festival holiday, surpassing 2 billion yuan (over $276 million) as of 4:23 p.m. on Wednesday, according to box office tracker Dengta Data.
Many Chinese people chose to celebrate the first day of the Year of the Snake by watching films, propelling the box office to record sales.
Six films are slated to be released during the holiday: \"The Legend of the Condor Heroes: The Great Hero\", \"Ne Zha 2\", \"Detective Chinatown 1900\", \"Creation of the Gods II: Demon Force\", \"Operation Hadal\", and \"Boonie Bears: Future Reborn\".
The first four of these films each exceeded 200 million yuan in pre-sale ticket sales, marking the most successful pre-sale period in history.
The six films offer a diverse range of genres and themes, catering to a wide array of audience preferences. Compared to last year's Spring Festival lineup, which was dominated by comedies and dramas, this year's selection includes mythology, epic tales, war stories, action-packed adventures, martial arts, animation, comedy, and science fiction.
This rich variety ensures that there is something for everyone, and moviegoers are excited about the fresh offerings during the holiday season.
Reference(s):
China's Spring Festival holiday box office tops $276 million
cgtn.com