The 2025 China Media Group (CMG) Spring Festival Gala, a hallmark of Lunar New Year celebrations, has entered its final rehearsal phase. Known as Chunwan in China, this annual spectacle seamlessly blends innovation with tradition, captivating audiences across the globe.
On January 22, the gala completed its fourth rehearsal, finalizing an impressive lineup of performances and technical elements. This year's show promises an immersive experience, utilizing cutting-edge AR and VR technology to bring new dimensions to classic acts such as songs, dances, skits, and crosstalk. Interactive elements aim to engage viewers, particularly younger generations, fostering a deeper connection with the festivities.
Adding to the excitement, the gala has unveiled its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. The design draws inspiration from traditional Chinese culture, featuring intricate details like spiral patterns from a gilded silver \"Ruyi\" unearthed at Famen Temple in northwest China's Shaanxi province, representing prosperity. The mascot's body is adorned with interwoven vines symbolizing vitality and embellished with flowers such as begonia, magnolia, and peony, crafted with exquisite filigree techniques. This thoughtful design merges heritage with artistry, encapsulating the celebratory spirit of the Spring Festival.
The CMG Spring Festival Gala continues to be a cultural cornerstone, reflecting China's dynamic evolution while honoring its rich traditions. By integrating advanced technology and creative artistry, the 2025 gala aspires to enchant a global audience, showcasing the timeless appeal of the Lunar New Year festivities.
Reference(s):
2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com
