The 2025 China Media Group (CMG) Spring Festival Gala, a central feature of the Chinese New Year celebrations, is set to dazzle audiences with a harmonious blend of time-honored traditions and cutting-edge technology. As the final rehearsal concluded on January 22, anticipation builds for an event that promises to captivate viewers across China and around the globe.
Known in China as \"Chunwan\", the CMG Spring Festival Gala is an annual showcase of cultural richness and artistic talent. This year, the gala is pushing the boundaries by incorporating advanced AR and VR technologies, creating an immersive experience that bridges the gap between the past and the future. Classic performances—including songs, dances, skits, and crosstalk—are being reimagined with interactive elements designed to engage a wider audience, particularly the younger generations.
A highlight of this year's gala is the unveiling of its official mascot, \"Si Sheng Sheng\", a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, the mascot's design features intricate details such as spiral patterns from a gilded silver \"Ruyi\" unearthed in northwest China's Shaanxi province's Famen Temple. These patterns represent prosperity and good fortune. The snake's body intertwines with vines symbolizing vitality, adorned with flowers like begonia, magnolia, and peony, all crafted using exquisite filigree techniques. This thoughtful design artfully blends heritage with modern artistry, embodying the celebratory spirit of the Spring Festival.
By merging tradition with innovation, the 2025 CMG Spring Festival Gala aims to present a spectacular event that honors Chinese cultural heritage while embracing technological advancement. The gala not only serves as a festive entertainment program but also as a cultural bridge connecting people of Chinese descent worldwide and introducing the richness of Chinese traditions to international audiences.
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2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com