The 2025 China Media Group (CMG) Spring Festival Gala is poised to captivate audiences with a dazzling blend of tradition and cutting-edge technology. Known as Chunwan in China, this annual New Year's Eve spectacle is a cornerstone of Chinese cultural celebrations, attracting viewers from around the globe.
On January 22, the gala completed its fourth and final rehearsal, finalizing an impressive lineup of performances and technical enhancements. This year's show promises an immersive experience, employing advanced AR and VR technology to bring classic acts like songs, dances, skits, and crosstalk to life in new and interactive ways. The integration of these technologies aims to engage audiences on a deeper level and appeal particularly to younger generations.
A highlight of this year's gala is the unveiling of its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, Si Sheng Sheng features intricate details such as spiral patterns derived from a gilded silver Ruyi scepter discovered in Shaanxi's Famen Temple, representing prosperity and good fortune. The snake's body is adorned with interwoven vines symbolizing vitality and embellished with flowers like begonia, magnolia, and peony, crafted using exquisite filigree techniques. This thoughtful design beautifully merges heritage with artistry, encapsulating the celebratory spirit of the Spring Festival.
The 2025 CMG Spring Festival Gala continues its tradition of innovation, showcasing China's rich cultural heritage while embracing modern technology. As the anticipation builds, viewers in the Chinese mainland and around the world look forward to a memorable evening that celebrates unity, prosperity, and the joy of the Lunar New Year.
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2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com