Asia's Premier Consumer Expo Returns with Expanded Global Footprint
Over 4,100 international brands from 71 countries and regions will gather in Haikou, Hainan Province, for the fifth China International Consumer Products Expo (CICPE) from April 13–18. Co-hosted by China's Ministry of Commerce and the Hainan government, this year's event highlights China's rising influence as a hub for global trade and technological innovation.
Showcasing Tomorrow's Markets Today
Pioneering sectors like AI, low-altitude aviation, and digital health take center stage, with tech giants Huawei, iFLYTEK, and Tesla demonstrating breakthroughs. The UK, serving as guest of honor, will feature 53 brands across lifestyle industries, signaling growing economic collaboration. New delegations from Slovakia, Brazil, and Singapore join returning participants like France and Switzerland, while multinationals such as Estée Lauder and Volkswagen highlight cross-industry ties.
Boosting Asia-Pacific Consumption
With retail sales up 4% year-on-year in early 2025, China's consumer market continues to draw global attention. "China offers unmatched market potential," stated NBS spokesperson Fu Linghui, referencing the country's 1.4 billion population and rising per capita GDP. Attendees can explore duty-free shopping zones in Haikou and Sanya, as well as a luxury yacht exhibition, reflecting Hainan's ambition to become a global free trade port.
Bridging Global Opportunities
The expo includes tailored matchmaking programs linking foreign buyers with Chinese manufacturers, underscoring its role as Asia-Pacific's largest consumer-focused trade platform. Vice Governor Gu Gang emphasized the event reflects "shared confidence in China's economic trajectory." With 65 Fortune Global 500 companies participating, the CICPE solidifies its position as a critical node in international supply chains and innovation networks.
