In the picturesque Siduhe Village nestled in Huairou, Beijing, a new wave of rural revitalization is taking shape. At the heart of this transformation is Liu Huimin, a recent university graduate who has embraced the role of a homestay manager, breathing new life into the village’s tourism prospects.
“People often think homestay managers are merely caretakers, responsible for basic services like cleaning rooms and attending to guests,” Liu shared with China Media Group (CMG). “However, with the expansion of the market and the industry’s standardization, a qualified homestay manager now needs to excel in many fields.”
Redefining Rural Hospitality
Liu’s approach to managing homestays transcends traditional expectations. She has introduced innovative measures to modernize the village’s appeal. “Walking through the village, visitors can see culture journey maps in front of each homestay,” she explained. “These maps include introductions to each house’s unique features and QR codes providing details like booking information.”
By leveraging social media, Liu has amplified Siduhe Village’s presence. She manages the village’s online accounts, crafting engaging stories, shooting captivating videos, and even hosting live broadcasts. “These efforts have not only attracted more tourists but have also brought tangible benefits to local villagers,” she noted.
Empowering Communities Through Tourism
Liu believes that homestay managers play a crucial role in bridging visitors with local culture. “Nowadays, our role is not just to provide accommodation-related services,” she said. “We are also disseminators of local culture and lifestyle guides.”
The rise of homestay managers like Liu reflects a broader trend in China, where new professions are emerging to meet the demands of a growing rural tourism industry. These professionals are injecting vitality into rural areas, fostering economic development, and offering visitors authentic experiences.
A Vision for the Future
The impact of homestay managers extends beyond hospitality. They contribute to the preservation of local traditions and promote sustainable tourism practices. “By sharing the stories of our village and its people, we hope to create lasting connections with our guests,” Liu said.
As rural tourism continues to flourish, professionals like Liu Huimin exemplify how innovation and dedication can transform communities. Their work not only enhances the travel experience for tourists but also drives meaningful change in rural China.
Reference(s):
Tapping into new professions: Homestay managers propel rural tourism
cgtn.com
