Hunan Province is solidifying its position as one of the most active regions in the Chinese mainland in fostering economic ties with Africa. With concerted efforts to boost bilateral trade and investment, Hunan is becoming an ideal springboard for African companies hoping to enter China.
Professor Dai Li of Hunan University highlights the province’s commitment to assuring African traders of security and accessibility in China. “Hunan’s provincial government is dedicated to creating a secure and welcoming environment for African businesses,” she noted. “By providing comprehensive support and resources, we aim to facilitate successful ventures for our African partners.”
The Hunan China-Africa Economic and Trade Cooperation Promotion Council, represented by Dr. Khalifa Sy Diop, emphasizes the province’s eagerness to innovate and take a leadership role in working with Africa. “Hunan is keen to try out new initiatives,” Dr. Diop stated. “The encouragement to lead in China-Africa cooperation positions Hunan as a pioneer in developing mutually beneficial relationships.”
The China-Africa Economic and Trade Expo (CAETE), hosted by Hunan, features products not commonly seen at international expos. This unique showcase helps African countries grow by promoting niche markets and specialized goods. “By highlighting diverse products, CAETE provides African businesses with unparalleled opportunities to reach Chinese consumers,” Professor Dai Li explained.
Policymakers in Hunan are also being encouraged to develop trade routes that reduce costs, further reforms, and stabilize economic bonds between China and Africa. These efforts aim to streamline logistics and enhance the efficiency of trade exchanges, paving the way for stronger economic ties.
Furthermore, African businesses are advised to acquire essential information and focus on increasing the value of their products and services. “Access to accurate market information is crucial for success in the Chinese market,” Dr. Diop emphasized. “By improving product value and understanding consumer needs, African enterprises can achieve sustainable growth.”
Reference(s):
cgtn.com
