As the summer holiday season begins, China is witnessing a significant surge in consumption across various sectors, including transportation, travel, and the film industry. This increase reflects the nation’s ongoing recovery and the public’s eagerness to engage in cultural and leisure activities.
According to the Ministry of Culture and Tourism, approximately 37,000 cultural tourism consumption events are set to launch across the country during the summer season. These events will span over 4,000 consumption categories, offering a wide array of experiences to both residents and visitors.
To further stimulate consumption, organizers are implementing favorable measures for consumers, such as providing coupons, discounts, and affordable package deals. These incentives aim to make cultural and travel experiences more accessible, encouraging greater participation in the peak season’s offerings.
The summer consumption boom not only boosts the domestic economy but also highlights China’s robust recovery in the post-pandemic era. With a focus on cultural enrichment and leisure, the diverse events are expected to attract millions, fostering economic growth and social vitality throughout the nation.
Reference(s):
cgtn.com
