As the global agricultural landscape faces unprecedented challenges, Jeff Rowe, CEO of Syngenta Group, sheds light on key trends that are set to shape farming practices in 2024. In a recent interview with CGTN, Rowe emphasized the pivotal role of technology and innovation in modernizing agriculture and unlocking the potential of rural areas.
The company is intensifying its investments in China’s agricultural market, aligning with the No.1 Central Document for 2024, which highlights the significance of agricultural modernization. “We are committed to bringing cutting-edge innovations to enhance farming practices,” Rowe stated, underscoring Syngenta’s dedication to supporting Chinese farmers.
One of the prominent global trends Rowe highlighted is the adoption of innovative approaches and digital connectivity by farmers worldwide. These advancements enable them to navigate the weather challenges posed by climate change effectively. “Digital tools and innovative solutions are empowering farmers to make more informed decisions, leading to increased productivity and sustainability,” he explained.
Rowe’s insights reflect a broader movement within the agricultural sector towards embracing new technologies to address both local and global challenges. As climate change continues to impact weather patterns, the integration of technology in agriculture becomes ever more critical.
With a focus on fostering innovation and supporting farmers through technological advancements, Syngenta Group aims to contribute significantly to the modernization of agriculture in China and beyond. Rowe concluded, “Our goal is to help farmers overcome challenges and succeed in an ever-changing environment.”
Reference(s):
cgtn.com