China's Spring Festival holiday box office has kicked off with a bang, surpassing $276 million on the first day of the Year of the Snake. Movie enthusiasts flocked to theaters on Wednesday, contributing to a record-breaking start for the festive season.
According to box office tracker Dengta Data, as of 4:23 p.m. on Wednesday, total box office revenue for the Spring Festival holiday, including pre-sold tickets, has exceeded 2 billion yuan (over $276 million). This impressive figure highlights the strong appetite for cinema during one of China's most celebrated holidays.
This year's holiday lineup features six highly anticipated films: The Legend of the Condor Heroes: The Great Hero, Ne Zha 2, Detective Chinatown 1900, Creation of the Gods II: Demon Force, Operation Hadal, and Boonie Bears: Future Reborn. Notably, the first four films each surpassed 200 million yuan in pre-sale ticket sales, marking the most successful pre-sale period in history.
The diverse selection of genres and themes sets this year's Spring Festival apart from last year's predominantly comedic and dramatic offerings. Audiences can look forward to a rich variety of storytelling, including mythology, epic tales, war stories, action-packed adventures, martial arts, animation, comedy, and science fiction. This broad spectrum ensures that there is something for everyone, generating excitement among moviegoers across the nation.
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China's Spring Festival holiday box office tops $276 million
cgtn.com