The 2025 China Media Group (CMG) Spring Festival Gala, a cornerstone of Chinese New Year celebrations, is set to captivate audiences with a harmonious blend of tradition and innovation. As it enters its final rehearsal phase, anticipation builds for an event that promises to engage viewers across the globe.
On January 22, the gala completed its fourth rehearsal, finalizing a lineup that merges time-honored performances with cutting-edge technology. Classic acts such as songs, dances, skits, and crosstalk are enhanced with immersive AR and VR elements, creating an interactive experience that appeals to both long-time fans and younger generations.
A highlight of this year's gala is the unveiling of its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, the mascot features intricate designs including spiral patterns from a gilded silver \"Ruyi\" discovered in Shaanxi's Famen Temple, symbolizing prosperity. The intertwined vines of its body represent vitality, adorned with flowers like begonia, magnolia, and peony, all crafted with exquisite filigree techniques. This thoughtful design encapsulates the celebratory spirit of the Spring Festival, blending heritage with modern artistry.
The CMG Spring Festival Gala, known as Chunwan in China, has long been an integral part of the Lunar New Year festivities, reaching millions of viewers worldwide. By embracing technological advancements while honoring cultural traditions, the 2025 gala aims to deliver a memorable experience that resonates with diverse audiences, from global enthusiasts to the Asian diaspora eager to connect with their heritage.
Reference(s):
2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com
