The 2025 China Media Group (CMG) Spring Festival Gala, a cornerstone of Chinese New Year celebrations, has entered its final rehearsal phase, promising to blend tradition with cutting-edge technology. Known as Chunwan in China, this annual event captivates audiences across the Chinese mainland and around the world with its rich cultural significance and innovative performances.
On January 22, the gala completed its fourth rehearsal, finalizing an impressive lineup of performances and technical elements. This year's show is set to offer an immersive experience by incorporating advanced AR and VR technologies. Classic acts such as songs, dances, skits, and crosstalk will be enhanced with interactive elements, aiming to engage audiences and particularly attract younger generations.
Adding to the festive atmosphere, the gala unveiled its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, the mascot features intricate details like spiral patterns from a gilded silver Ruyi discovered in northwest China's Shaanxi's Famen Temple, representing prosperity. The snake's body is adorned with interwoven vines symbolizing vitality and embellished with flowers such as begonia, magnolia, and peony, crafted with exquisite filigree techniques. This thoughtful design beautifully blends heritage with artistry, encapsulating the celebratory spirit of the Spring Festival.
The 2025 CMG Spring Festival Gala promises to be a memorable occasion, celebrating the fusion of tradition and innovation while uniting people in the joy of the Lunar New Year.
Reference(s):
2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com
