The 2025 China Media Group (CMG) Spring Festival Gala, a hallmark of Chinese New Year celebrations, is set to dazzle audiences with a captivating blend of tradition and cutting-edge technology. As the gala enters its final rehearsal phase, anticipation builds for an event that promises to unite audiences across the Chinese mainland and the world.
On January 22, the gala completed its fourth rehearsal, finalizing an impressive lineup of performances and technical elements. Embracing innovations like augmented reality (AR) and virtual reality (VR), the show aims to deliver an immersive experience. Classic acts such as songs, dances, skits, and crosstalk will be enhanced with interactive components, appealing to a broader audience, especially younger generations.
Adding to the festive spirit, the gala has unveiled its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, the mascot features intricate details like spiral patterns from a gilded silver Ruyi discovered in Shaanxi's Famen Temple, representing prosperity. Its body intertwines vines symbolizing vitality and is adorned with flowers such as begonia, magnolia, and peony, crafted using exquisite filigree techniques. This thoughtful design seamlessly blends heritage with artistry, encapsulating the celebratory essence of the Spring Festival.
The CMG Spring Festival Gala, known in China as Chunwan, has long been a cornerstone of cultural expression, showcasing the richness of Chinese traditions while embracing modernity. This year's gala continues that legacy, offering a platform where cultural heritage meets technological innovation, and where audiences can experience the joy and unity that the Spring Festival embodies.
Reference(s):
2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com
