In a dazzling start to the Year of the Snake, Chinese moviegoers flocked to theaters on Wednesday, driving the Spring Festival holiday box office to unprecedented heights. By 4:23 p.m., total revenue, including pre-sold tickets, had surpassed 2 billion yuan (over $276 million), according to box office tracker Dengta Data.
The holiday lineup features six highly anticipated films: \"The Legend of the Condor Heroes: The Great Hero,\" \"Ne Zha 2,\" \"Detective Chinatown 1900,\" \"Creation of the Gods II: Demon Force,\" \"Operation Hadal,\" and \"Boonie Bears: Future Reborn.\" Notably, the first four films each exceeded 200 million yuan in pre-sale ticket sales, marking the most successful pre-sale period in history.
This year's selection offers a rich tapestry of genres and themes, catering to a wide array of audience preferences. From epic tales and mythology to action-packed adventures and science fiction, there is something for everyone. Compared to last year's lineup, which was dominated by comedies and dramas, this year's diversity has ignited excitement among moviegoers eager to experience different cinematic worlds.
The surge in box office revenue reflects not only the robust growth of China's film industry but also the public's enthusiasm for cultural experiences during the Spring Festival. As families gather to celebrate the holiday, visiting the cinema has become a cherished tradition, adding to the festive spirit.
Reference(s):
China's Spring Festival holiday box office tops $276 million
cgtn.com
