The 2025 China Media Group (CMG) Spring Festival Gala, a cherished cornerstone of Chinese New Year celebrations, is set to mesmerize audiences with a captivating blend of tradition and cutting-edge technology.
On January 22, the gala completed its fourth rehearsal, finalizing an impressive lineup of performances and technical elements. This year's show promises an immersive experience, leveraging advanced AR and VR technologies to engage audiences like never before.
By integrating interactive elements with classic acts such as songs, dances, skits, and crosstalk, the gala aims to attract a broader audience, particularly younger generations keen on technological innovations.
Adding to the festive spirit, the gala has unveiled its official mascot, \"Si Sheng Sheng,\" a vibrant green snake symbolizing the Year of the Snake. Inspired by traditional Chinese culture, the mascot embodies prosperity and vitality.
\"Si Sheng Sheng\" features intricate design elements, including spiral patterns from a gilded silver \"Ruyi\" discovered in northwest China's Shaanxi's Famen Temple. The interwoven vines and adornments of begonia, magnolia, and peony flowers, crafted with exquisite filigree techniques, blend heritage with artistry, encapsulating the celebratory essence of the Spring Festival.
The CMG Spring Festival Gala, known as \"Chunwan\" in China, has long been a significant cultural event, uniting people across China and around the world to celebrate the Lunar New Year. This year's fusion of traditional performances with modern technology reflects the evolving landscape of Chinese entertainment and its appeal to global audiences.
As final preparations conclude, anticipation builds for an unforgettable evening that honors tradition while embracing innovation. The 2025 CMG Spring Festival Gala is poised to offer a spectacular celebration that resonates with viewers of all ages.
Reference(s):
2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com
