The 2025 China Media Group (CMG) Spring Festival Gala, a hallmark of Chinese New Year celebrations, is set to mesmerize audiences worldwide with its fusion of tradition and innovation. Known as Chunwan in China, this annual extravaganza has entered its final rehearsal phase, promising a spectacular showcase that resonates with people of all ages.
On January 22, the gala concluded its fourth rehearsal, finalizing an impressive lineup of performances and technical marvels. This year's show embraces cutting-edge AR and VR technologies to create an immersive experience, seamlessly blending classic acts like songs, dances, skits, and crosstalk with interactive elements. The innovative approach aims to engage audiences more deeply and attract younger generations to the rich tapestry of Chinese culture.
Adding to the festive excitement, the gala has unveiled its official mascot, Si Sheng Sheng, a vibrant green snake symbolizing the Year of the Snake. Drawing inspiration from traditional Chinese culture, Si Sheng Sheng's design is rich with symbolism. The snake features intricate spiral patterns inspired by a gilded silver \"Ruyi\" scepter discovered in northwest China's Shaanxi's Famen Temple, representing prosperity and good fortune. Its body is adorned with interwoven vines symbolizing vitality and is embellished with flowers such as begonia, magnolia, and peony, crafted using exquisite filigree techniques. This thoughtful design blends heritage with artistry, encapsulating the celebratory spirit of the Spring Festival.
The CMG Spring Festival Gala continues to be a cultural treasure, uniting families and communities in China and across the globe. By embracing new technologies and honoring traditional arts, the 2025 gala aims to offer an unforgettable experience that celebrates the past while looking toward the future.
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2025 CMG Spring Festival Gala: Blending tradition with technology
cgtn.com