Shanghai’s Huangpu River recently became home to a whimsical sight: a towering 20-meter-high inflatable rubber duck. This giant yellow icon delighted local residents and visitors alike, sharing the joys of late summer and becoming an instant magnet for photographers and selfie enthusiasts.
The inflatable duck was the centerpiece of the second Xiaohongshu Road Life Festival, a cultural event that celebrates the vibrancy of urban life. Organized along the bustling roads of Shanghai, the festival offered a diverse array of activities spanning music, art, photography, sports, and lifestyle experiences.
“The giant rubber duck brings back childhood memories and adds a touch of fun to the cityscape,” said Li Wei, a local resident who visited the festival with her family. “It’s wonderful to see such creative installations that bring people together.”
The Xiaohongshu Road Life Festival aims to promote community engagement and cultural exchange by transforming public spaces into interactive venues. This year’s festival attracted thousands of attendees, showcasing Shanghai’s dynamic blend of tradition and modernity.
Visitors were treated to live musical performances, interactive art exhibits, and sports demonstrations. The festival also featured workshops and pop-up markets, allowing entrepreneurs and artists to showcase their talents and products.
The success of the giant rubber duck installation highlights Shanghai’s commitment to fostering creativity and enhancing the quality of urban life. As the city continues to innovate, events like the Xiaohongshu Road Life Festival play a significant role in shaping its cultural landscape.
Reference(s):
Giant rubber duck takes center stage at Shanghai cultural event
cgtn.com
