From the golden age of black-and-white cinema to the immersive experience of IMAX, the film industry has continually evolved with technological advancements. At the 14th Beijing International Film Festival, a special forum brought together industry professionals to discuss the latest trends reshaping film creation and viewing.
Among the innovators is Pan Tianhong, a renowned content creator with nearly 20 million followers across various online platforms. CGTN reporter Shen Li had the opportunity to engage in a lively chat with Pan, delving into how new gadgets and AI tools are democratizing content creation.
Empowering Individual Creators
“Technology has leveled the playing field,” Pan shared enthusiastically. “With the advent of advanced yet accessible tools, anyone with a compelling story can bring their vision to life.”
Gone are the days when high-quality video production was exclusive to major studios with hefty budgets. Modern smartphones equipped with sophisticated cameras, along with affordable editing software, have put powerful filmmaking capabilities into the hands of individuals worldwide.
The Role of AI in Storytelling
Artificial Intelligence is revolutionizing the creative process. AI-powered tools assist in editing, visual effects, and even scriptwriting, streamlining workflows and enhancing production quality. “AI doesn’t replace creativity,” Pan emphasized. “It augments it, allowing creators to focus more on storytelling while handling technical aspects efficiently.”
A New Era of Content Creation
As technology continues to advance, the lines between professional and amateur content are blurring. This shift opens up opportunities for diverse voices and stories to emerge from different corners of the globe.
“It’s an exciting time,” Pan concluded. “We’re witnessing a renaissance in content creation where creativity knows no bounds, and technology is the catalyst.”
Reference(s):
Pan Tianhong: New gadgets and AI tools empower individual creations
cgtn.com
