As the Lunar New Year approaches, tourist destinations across China are gearing up for an expected surge of holiday travelers. From the snow-covered landscapes of Heilongjiang to the tropical beaches of Hainan Island, regions are rolling out a variety of incentives to attract visitors during the festive season.
The Spring Festival holiday, which this year runs from February 10 to 17, is traditionally a peak period for tourism in China. In anticipation, scenic spots in over a dozen provincial-level regions have announced ticket discounts or even free access to popular attractions.
In Sichuan Province, policies such as “buy one, get one free” entry to state-owned tourist attractions rated 4A and above are available until the end of March in the autonomous prefectures of Aba, Ganzi, and Liangshan, as well as the city of Panzhihua. Additionally, state-owned scenic spots rated below 4A are offering free admission.
East China’s Jiangsu Province is also encouraging tourism with an array of initiatives designed to benefit both locals and visitors during the eight-day holiday. Cultural and tourist authorities have ensured the normal operation of museums, galleries, libraries, and other public cultural facilities. Prominent attractions, including the UNESCO World Heritage Site Humble Administrator’s Garden, are offering free admission.
Experts believe these collective efforts will not only boost the local tourism economies but also foster coordinated development across regions. “The incentives devised for the Spring Festival holiday are poised to create synergy within each locality,” said Wang Peng, a deputy researcher with the Beijing Academy of Social Sciences.
As businesses gear up for the influx of holiday-makers, travelers can look forward to a wealth of cultural experiences and attractions during the Lunar New Year celebrations.
Reference(s):
Businesses gear up for upcoming Chinese New Year holiday season
cgtn.com
