The scent of citrus fills the air in Daoxian County, Hunan Province, as farmers celebrate a bountiful harvest of navel oranges. The orchards are alive with activity, with hundreds of farmers picking the ripe, sun-kissed fruit.
This year’s bumper harvest has attracted a surge of buyers and e-commerce vendors eager to source the high-quality oranges. The vibrant market activity not only brings immediate sales but also opens doors for long-term partnerships and expanded distribution channels.
In recent years, Daoxian County has invested significantly in developing its navel orange industry. Through modern agricultural techniques and supportive policies, the county has enhanced both the quality and yield of its citrus crops. This season, the orchards are expected to yield a combined 145,000 tonnes of navel oranges, generating a production value exceeding 1 billion yuan (approximately US$137 million).
The success of the navel orange industry has had a transformative impact on local farmers’ livelihoods. “The harvest has been exceptional,” says Li Wei, a farmer in Daoxian County. “Our incomes have increased significantly, and we’re optimistic about the future.”
The county’s focus on sustainable agriculture and market expansion continues to pay dividends. As more buyers flock to the region, Daoxian County is establishing itself as a prominent player in China’s citrus industry, contributing to the broader economic growth of Hunan Province.
Reference(s):
cgtn.com