China's 2026 New Year film season has achieved a major milestone, with total box office revenue surpassing 3 billion yuan ($420 million) as of December 7, according to official platform data. The season, running from November 28 to December 31, 2025, showcases the growing vitality of China's cultural consumption market.
The historical drama "Gezhi Town" emerged as an early standout, earning over 100 million yuan on its December 6 premiere. Combined with pre-screenings and advance sales, its total has reached 180 million yuan. The film depicts civilian resistance efforts during Japan's wartime aggression, resonating strongly with domestic audiences.
This year's lineup features 15 major releases competing through December, with analysts predicting record-breaking attendance during the New Year holiday period. The strong performance underscores China's position as the world's second-largest film market, despite global economic uncertainties affecting entertainment industries elsewhere.
