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Labubu Craze Fuels U.S. Holiday Sales Amid Global Toy Boom

As the 2025 U.S. holiday shopping season gains momentum, a whimsical Chinese creation is capturing hearts and wallets alike. The Labubu doll, designed by Hong Kong artist Kasing Lung, has emerged as this year's must-have gift, with retailers reporting surging demand across major American cities.

First introduced in 2025 through a collaboration between U.S. distributors and the Chinese mainland's toy manufacturers, the mischievous elf-like figurines are driving unexpected economic activity. Major retailers have expanded orders by 40% compared to last quarter, while secondary markets see collectible editions trading at 300% above retail prices.

"This isn't just a toy trend – it's cultural diplomacy through commerce," notes consumer analyst Mei Lin of Global Market Insights. "The Labubu phenomenon demonstrates how Asian creative exports can resonate globally while creating tangible economic benefits."

Industry observers highlight the dolls' cross-border appeal, blending Chinese mythological influences with modern pop aesthetics. With production facilities in both the Chinese mainland and Southeast Asia meeting global demand, the Labubu craze underscores Asia's growing influence in shaping worldwide consumer trends.

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