German producer Andrea Ufer expressed optimism about breaking into Asia's largest film market during the 27th Shanghai International Film Festival, where her drama Luisa made its world premiere in the main competition category. The festival, recognized as one of Asia's most influential cinematic events, has become a critical bridge for international filmmakers seeking distribution partnerships in the region.
"Shanghai's festival holds immense significance for global storytelling," Ufer told CGTN, emphasizing the event's dual role as both a cultural showcase and business platform. "For European productions like ours, connecting with Asian audiences through local distributors could open new creative dialogues."
The announcement comes as China's box office continues to demonstrate strong post-pandemic recovery, with local productions dominating charts and international titles increasingly vying for market share. Industry analysts note that successful foreign film distribution in the Chinese mainland often depends on strategic festival networking and understanding regional audience preferences.
